Priscilla Tsai

In 2015, Priscilla Tsai founded cocokind to create a better business that reflected what was missing in the beauty industry: botanical-forward skincare, with a side of self-acceptance. All formulas in the cocokind line gently deliver the functions they promise as well as hydration, skin barrier support, or both, which they believe are the requirements for glowy, happy skin. Rooted in sustainability, transparency, and accessibility, cocokind is available online as well as at national retailers.

“I love being able to create something from nothing, then see our customers have an amazing experience with our products and brand,” says Priscilla. 

And what gets her out of bed in the morning? “My family first, then my passion for cocokind!”

Priscilla grew up in Michigan and is a proud Taiwanese American. She currently resides in San Francisco with her husband and son. 

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